What We Do
HOW IT WORKS
When companies decide to join Good Returns, we identify their key cause areas and what they want to achieve with their giving. Companies choose their level of engagement, and we prepare a cycle for them – the first step toward real impact.
Through our partnerships with foundations and impact investors, Good Returns structures a guarantee for 100% of each company’s cycled capital. Cycling is essentially risk-free – even if an Impact Organization were to be unable to repay on time, the capital is secured and is returned to the cycling company on schedule.
Good Returns deploys the funds to its network of vetted Impact Organizations working across a variety of areas including poverty, access to clean water, sustainable energy, health, and more.
Impact Organizations leverage this interest-free capital to scale their missions and generate sustainable impact in their respective fields. Good Returns works closely with these Impact Organizations to produce powerful stories of hope generated by the cycled capital. Good Returns stories are curated for participating companies, and we help them communicate effectively with employees, customers, and their communities – creating significant new value for both companies and impact organizations.
At the conclusion of each year, every Impact Organization repays its interest-free loan to Good Returns. We measure and report the overall impact of the capital to determine the increase in scale the sustainable organizations were able to achieve through the cycle.
The Good Returns model is a new way to give. Because cycle capital always returns, the participating companies can reuse the capital – for business purposes or to create even more good. Companies can donate the returned capital to a local nonprofit, creating impact twice with the same dollars. They can cycle and then pay investor dividends upon return, creating good with earnings. Companies can also “re-cycle” – sending the same capital back through Good Returns again to create even more social solutions and new stories of impact. In every case, a Good Returns cycle unlocks more capital to serve humanity sustainably.
Areas of Focus
THE POWER OF THE CYCLE
By allowing companies to lend, or cycle, rather than just donate, Good Returns creates opportunities
for more capital to be deployed for scaling sustainable solutions.
CONSIDER THIS: Over the past 50 years, corporate philanthropy has averaged a mere 0.9% of pre-tax profits.
That means that, on average, less than 1% of a company's financial output is directly being used to benefit humanity.
But we realize that businesses do not exist to simply donate. Executives answer to shareholders and shareholders demand returns.
By supplementing their annual giving with a cycle, companies can afford to commit more capital each year while sharing stories of authentic impact being generated through sustainable means. In doing so they can increase their impact without increasing their effective cost.
Don't just ask 'How can we give more?' Ask 'How can we do more with what we currently give?'
Now that's something that every shareholder can get excited about.