Good Returns provides a new, sustainable way for corporations to create value for themselves while building a better world for all.
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If corporate impact doesn’t create value for a company, it’s not sustainable. Good Returns plugs companies right into the heart of sustainable impact: finding it, matching it, scaling it, sharing it.
What We Do
Measurement & Methodology
Metrics in a sustainable corporate model for social impact serve at least three key purposes: gauge the impact generated by the investment (what happened?); serve as input to compare versus other social impact programs (was it effective?); and provide learning and data to guide future choices about deployment of capital (what happens next?).
To be optimally useful, a Good Returns metrics plan is built for all three purposes, which involves creating consensus among the program team, internal value stakeholders, financial/management observers, as well as Impact Organizations and their stakeholders.
Methodology-driven due diligence provides a company with the information needed to ensure its investments are responsible, values-aligned, and effective. The Good Returns due diligence process includes analysis of partner impact organizations’ social impact models, financial stability and performance, leadership, and affiliations.
Although built for underwriting Impact Organizations participating in Good Returns Cycles, the process can be applied to any corporate social impact programming.
We help companies create more impact by leveraging corporate capital to drive what we call a Cycle.
Our Cycle program enables companies to power the most innovative models for addressing scalable solutions to our biggest human problems.
Our high impact program utilizes company capital to scale innovative impact then returns 100% of the capital to you.
Cycles are backed by a dollar matched guarantee fund, so you can deploy any amount of capital risk free, driving huge impact and powerful storytelling centered around your brand.
Through storytelling, we unlock value for both corporations and Impact Organizations.
Our Storytelling process captures the first-hand impact of the Cycle through film, photo, and narrative. We compile the stories into digital locations and share them with the stakeholders of both the Cycling company and the Impact Organization.
Storytelling is the mechanism by which we create value for companies, meeting their top key needs through human capital and marketing.
Additionally, the shared stories bring new resources to Impact Organizations by creating awareness, attracting support, mobilizing talent, and creating collaboration opportunities.
How The Cycle Works
Good Returns works with companies to understand the specific cause areas and geographic regions they wish to impact and identifies potential Impact Organizations.
Good Returns' rigorous due diligence process assesses each Impact Organization’s ability to effectively use and repay capital for impact.
Guarantee & Funding
Through our partnerships with foundations and impact investors, Good Returns structures a guarantee for 100% of each company’s cycled capital. After issuing the guarantee, companies disburse funds to Good Returns who, in turn, disburse the funds to selected Impact Organizations.
Impact & Program
Impact Organizations leverage this interest-free capital to scale their missions and generate sustainable impact in their respective fields. Good Returns works closely with these Impact Organizations to produce powerful stories of hope generated by the cycled capital. Good Returns stories are curated for participating companies, and we help them communicate the content effectively with employees, customers, and their communities – creating significant new value for both companies and Impact Organizations.
Cycles are repaid and can optionally be recycled, creating additional impact without requiring additional funds. Each Cycle, companies can also elect to fund new Impact Organizations, cause areas, or geographic regions.
Who Is Involved
The role of companies consists of two important parts:
First, the company provides the capital, in the form of a one year, interest-free loan, to Good Returns for the purpose of providing impact loans to organizations that align with the companies focus areas. Through partnerships with foundations and impact investors, the capital is guaranteed by Good Returns, providing the company with assurance that all funds will be repaid at the conclusion of the Cycle period.
Second, the company leverages its platform to share the stories of impact that Good Returns and the Impact Organizations create as part of the Cycle process. Through film, photo, and narrative, Customers, employees, and stakeholders all participate in hearing and sharing the stories - a powerful tool for raising awareness and inspiring action within the causes of the impact organizations.
Impact Organizations contain three important characteristics:
They are working to address a key problem facing humanity (e.g. poverty, education, access to clean water, environment)
They address this problem using a financially and operationally sustainable model. In other words they don’t require donations or grants to fund their programs.
They do not create major negative side effects as part of their programs. If an organization is working to address poverty, but their program results in a major negative impact on the environment they would not qualify as an Impact Organization.
The role of Impact Organizations in the Good Returns model is pretty simple - to create impact using funding from Cycles. Since they have a financially and operationally model for addressing key humanitarian challenges, they are uniquely positioned to use interest-free loan capital to scale their work and increase social impact.
In addition to utilizing the capital to create impact, Good Returns also works with the Impact Organizations to document powerful stories of the work being completed in order to share them through the platform of participating companies. By sharing these stories, awareness is raised and relationships are formed, often resulting in increased resources that can be used for further scaling the organization’s impact model.
Guarantors are the key to making the Good Returns model possible. In order to mobilize substantial financial resources from companies, the risk of default needs to be mitigated. In order to eliminate risk for companies, Good Returns establishes key partnerships with foundations and impact investors. These guarantors share in the risk equal to their proportional coverage while making it possible for companies to provide growth capital and a unique storytelling platform.
Foundations, institutions, and individuals can invest into the Guarantee-Investment-Values Strategies, or GIVS, hosted by Inverdale Capital Management. This method enables guarantors to invest their capital into strategies that target a financial return, all while facilitating measurable social impact.
Good Returns works with companies to identify Impact Organizations that align with their values and strategic objectives. Through our work, we identified eight (8) key focus areas that are commonly addressed using our programs. Each of these focus areas strongly align to one or more of the United Nations’ Sustainable Development Goals (SDGs).
THE POWER OF THE CYCLE
By allowing companies to lend, or cycle, rather than just donate, Good Returns creates opportunities
for more capital to be deployed for scaling sustainable solutions.
CONSIDER THIS: Over the past 50 years, corporate philanthropy has averaged a mere 0.9% of pre-tax profits.
That means that, on average, less than 1% of a company's financial output is directly being used to benefit humanity.
But we realize that businesses do not exist to simply donate. Executives answer to shareholders and shareholders demand returns.
By supplementing their annual giving with a cycle, companies can afford to commit more capital each year while sharing stories of authentic impact being generated through sustainable means. In doing so they can increase their impact without increasing their effective cost.
Don't just ask 'How can we give more?' Ask 'How can we do more with what we currently give?'
Now that's something that every shareholder can get excited about.